Pricing
Grow your squad.
FOUNDER PRICING is currently in effect for the launch of SQUAT!
As a thank you for supporting us from the outset, we're offering special Founder Pricing SQUAT plans and add-on packs during our launch period.
Your monthly rate for each Founder plan and add-on pack subscription purchased during the SQUAT launch period will never increase for as long as you subscribe to that specific product or pack.
Start on the solo plan with a single seat, multiple projects, and up to 24 personas. Then add personas, seats, projects, and device packs as you need them. Unlimited rounds are part of every paid tier.
Founder Pricing is available for a limited time only. Once it's gone, it's gone.
Solo builder
Solo (Founder)
$29 /mo
Now you've got your squad behind you.
- 1 seat
- 24 hosted personas
- 3 projects
- 3 active devices (per seat)
- 365 days of ledger history
Small team
Team (Founder)
$59 /mo
You're on your way! Team adds seats, projects, and personas.
- 3 seats
- 36 hosted personas
- 10 projects
- 3 active devices (per seat)
- 3 years of ledger history
Agency / Large Team
Studio (Founder)
$259 /mo
SQUAT to the max! Build a squad that can take on nearly any assignment and unlimited projects.
- 10 seats
- 120 hosted personas
- Unlimited projects
- 3 active devices (per seat)
- 3 years of ledger history
- Eligible for the workspace pack
Launch pricing — these numbers may change before general availability.
Add-ons
Grow any workspace without changing tier. Add-ons are pooled at the account level and apportioned across your workspaces.
Device Pack (Founder)
$15/moMore concurrent devices per license.
- +3 active devices per pack
Workspace Pack (Founder)
$259/moA full isolated Studio workspace; unlocks the 30% add-on discount.
- +1 full workspace per pack
- Its own squad, projects, and ledger
Manage add-ons anytime from your account's Purchases page.
On every tier
Unlimited rounds on every paid tier
We don't charge based on how many rounds or panels you run. Plan limits apply to workspaces, seats, devices, and add-on packs. We may review excessive use and act on abuse to protect the system and other users.
Use the AI that works for you
You access SQUAT with the companion plugin to Claude or ChatGPT. That means you use your existing AI plan — SQUAT does not add a per-round or per-token charge.
Export, any time
Available on every tier; export your data and findings for safekeeping or for analysis outside of SQUAT.
Devices
We define a device as an application instance with an active login session, regardless of whether it's on a single or multiple pieces of equipment, or in the cloud (like on ChatGPT.com or Claude.ai). Each SQUAT seat allows it to be accessed by three active devices. If for some reason you need more, you can add a device pack to gain three more for $15/mo.
What it's worth
A new round costs you nothing beyond the AI subscription you already pay for. Use another round to explore assumptions and potential problems before deciding what to build or launch.
The alternative to SQUAT for most of us? It's shipping product while crossing fingers. But hope is never a strategy. Whichever level you start at with SQUAT, after you run a few rounds against a real challenge, you'll see the proof is in what comes back.